Mission Statement Worksheet

To develop an effective mission statement, answer these questions

1. What products and/or services do we produce?
2. What geographical location do we operate in?
3. Why does my company exist? Who do we serve? What is our purpose?
4. What are our strengths, weaknesses, opportunities, and threats?
5. Considering the above, along with our expertise and resources, what business should we be in?
6. What is important to us? What do we stand for?